The break down of Fabulous.

This issue of Fabulous is defined by it's date in the top right hand corner of the page, 'Sunday August 19, 2012'. There is no issue number or bar code on the front page. There is also no price because Fabulous is a supplement, which means that it comes in The Sun newspaper free every Sunday.

The masthead is bright, big and bold across the top so it is easy to identify in a news agent's however there is no logo. There is also no cover mount (free gift to attract the customer) which could be because the magazine itself is free.

There is no sky line above the masthead but there is an attractive main image. This image relates to the stories inside and also the anchorage title, 'I live life the way I want to'.

On the front cover there are lots of sell lines to entice the reader and get them hooked such as, 'Dare to Bare? An 82 year old shows you how'.

I think that Fabulous magazine has a target audience based on gender-it's aimed at women. I think this because the sell lines indicating the stories inside are about shopping, celebrity gossip and looking good naked. These are all things which stereotypically women would be more interested in.

However I believe that Fabulous could be aimed more at mothers based on the adverts for 'back to school' at M&S and Tesco inside.

Other adverts in the magazine are for: hair cream, accessories, clothes, phones, make up, Boots pharmacy, toilet roll, H.Samuel, Tesco mum of the year award and Cif cleaner.

A lot of these adverts are from big name brands which are well known such as Tesco, M&S, H.Samuel, Boots and Cif. I think because Fabulous is free in the newspaper every Sunday, only the bigger brands can afford the publicity. Also the adverts cater for a lot of needs, even people who just flick through the magazine and look at the pictures.